So, Boom - Awards
Best Narrative Short, Special Jury Mention: Tribeca Film Festival
Best Narrative Short: San Quentin Film Festival
Best Narrative Short: Emeryville Film Festival
Alex Sichel Memorial Award Nominee: Movie Crush Film Festival
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Press
Tribeca Exit Survey - Short Stick Films
"The funniest comedy of the festival is about… a woman getting ready to go to jail?"
Tribeca 2026: ‘Run It Back’ Narrative Short Review - The Movie Revue
"One of the best Short Films from this year’s Tribeca Festival is Abby Pierce’s Run It Back, a striking and effective piece that speaks to a serious sociopolitical issue... Any good work about formerly incarcerated individuals captures such feelings with tenderness and truth. Abby Pierce’s Run It Back is a very good work."
Tender, Hopeful and Human: 10 Must-Watch Shorts from Tribeca 2026 - Director's Notes
"Abby Pierce’s So, Boom spins this into a 14-minute burst of magical realism, and here’s the trick of it: a film about incarceration that never once tips into the dutiful, issue-movie worthiness you’d brace for. It’s funny, fierce and properly alive."
"Roger Ebert called movies “empathy machines,” and I love that idea. I wish I could bring everyone into my improv classes in jail so they could meet these incredible young people themselves, but I can’t. And I can’t bring my students out to meet everyone. So filmmaking becomes another way of making that introduction."
"The short film follows the first 24 hours out for the main character—Victoria "Sweet Tea" played by co-writer Tiffany ‘Tiny’ Cruz. You could say that the adjustment is neither tiny nor sweet. There’s the strict parole officer, her mother mistaken Sweet Tea’s insulin needles for drugs and confiscating them and her spiking blood sugars as a result of diabetes that make the day a very up and down affair in more ways than one. When the film ends, the feeling is that you’d run it back and see the next day. And the next."
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